Marketing, MSc

Become a Successful Marketing Leader of the Future

students

Course Overview

Are you aiming to excel in the competitive marketing industry? A career in marketing offers numerous opportunities for advancement and the flexibility to work in any sector, anywhere in the world, ensuring there’s a perfect fit for your skills.

Based on the most up-to-date marketing research and practice, the MSc Marketing programme at Swansea University will prepare you for a successful career in the fast changing and exciting field of global marketing. 

As well as core marketing principles, you’ll also be immersed in critical topics such as integrated communications, digital marketing, social marketing and ethics, the consumer experience, and marketing research. The highlight of the course is the Creative Marketing Challenge which will allow you to highlight your knowledge and skills working on a real industry marketing challenge designed to have lasting positive impact on both a business and your development.  

Why Marketing at Swansea?

  • The School of Management is accredited by AACSB International, the world’s largest business education association, connecting business schools, businesses and learners, to create the next generation of great leaders. 
  • All modules are taught by our world-class faculty who have industrial and academic knowledge
  • Based in the £22 million School of Management building on the Bay Campus
  • Marketing Studies is ranked Top 50 in the QS World University Rankings by Subject 2024

Your Marketing Experience

From the moment you arrive at the School of Management we will work with you to help build your skills and experience to enhance your career prospects. You will have unlimited one to one bespoke careers advice from our dedicated careers team. You can participate in the Swansea Paid Internship Network (SPIN) or the Week of Work initiative. We have strong links with a range of high-profile organisations including Dell and Ernst and Young.

All our students benefit from co-location with industry at the innovative Bay Campus. Our facilities boast dedicated teaching space and study areas, and extensive IT facilities equipped with the latest hardware and specialist software.

Marketing Employment Opportunities

We have an excellent track record of placing our graduates with major multinational companies.

Your MSc Marketing programme will give you the skills to forge a thriving career in a competitive environment across a variety of sectors anywhere in the world.

Your next role could be any of these:

  • Market Research Analyst
  • Brand Assistant
  • Marketing Management Consultant

Modules

Disclaimer: Module selection options may change